Buying an iPhone: Instant Convenience, Declining Financial Value

A simulation by Bareksa shows that if someone purchased an iPhone 11 Pro Max (512 GB) for Rp 20 million in 2019, its financial value would have significantly depreciated within three years. However, if the same amount had been allocated to a balanced mutual fund, its value could have grown considerably.

“An investment of Rp 20 million in the Sucorinvest Flexi Fund grew to Rp 35.26 million in three years, an increase of 76.29 percent,” according to Bareksa’s simulation.

That said, an iPhone still provides instant utility such as technological convenience, practicality, and support for daily digital lifestyles.

Investing in Stocks: Greater Long-Term Returns

In 2021, Pluang presented a similar simulation regarding Apple stock. If someone had purchased the first-generation iPhone in 2007, the benefit would have been limited to using the device. But if that money had been invested in Apple stock at the time, its value would have grown nearly 44-fold. In other words, the investment return today would be enough to buy multiple units of the latest iPhones.

Understanding the Sources of Value

From a consumption perspective, buying an iPhone delivers immediate benefits such as increased productivity, social status, and access to Apple’s well-integrated and long-lasting digital ecosystem—typically remaining useful for more than four years.

On the other hand, investing in stocks or mutual funds offers long-term capital growth, outpacing inflation and supporting personal financial stability.

Brief Simulation Results

Key Considerations: Risk, Needs, and Purpose

• Stocks: High-risk but offer much greater potential returns if managed properly.

• iPhone: More than just a communication device, it is also a work tool, lifestyle symbol, and creative instrument.

• Usage Context: If the iPhone is a productive necessity, the purchase is still logical. However, for those focusing on asset growth, investing remains the wiser option.

If the primary goal is to grow financial assets, investing in stocks or mutual funds yields a more optimal outcome, as shown by the simulations that nearly doubled in three years.
However, if an iPhone is essential to support work or a digital lifestyle, purchasing the gadget remains relevant—as long as one is prepared for its inevitable depreciation.